The Hybrid Design team is made up of talented, energetic professionals who work together to provide our clients with a wide range of advertising and marketing services.

We’re especially proud to consistently draw from the talented pool of graphic designers and marketing professionals who earned their training at St. Augustine’s Flagler College. At Hybrid Design, our tone is casual and our tempo is fast—it’s our pleasure to serve our clients, and we take our commitments to heart.

Kerry Tustin

Principal

A seasoned designer with a wide range of industry accolades, Kerry Tustin draws from dual backgrounds in professional design and higher education to bring fresh solutions and smart planning to her clients’ marketing challenges. After earning her M.A. in Advertising and Design from Syracuse University, Cum Laude, Kerry worked as a creative director and graphic designer for both Talented Friends, Inc., and KAT Design, both St. Augustine-based agencies. She then completed an eight-year term as Assistant Professor of Graphic Design at Flagler College in St. Augustine before founding Hybrid Design in 2002.

Sarah Massé

Creative Director

A Florida native and a graduate of Flagler College with a degree in Graphic Design paired with minors in Advertising and Fine Art, Sarah brings a rare blend of talent, strategy, and instinct to her role as Hybrid Design’s Senior Art Director. She combines her passion for visual art with solid marketing insight to create unique logos, brand identities, websites, signage, and more – and every piece is tailored to the specific needs of the client. Sarah has applied her illustrative talent to nearly every client Hybrid Design has served, from restaurants and hotels to healthcare providers and tourist attractions.

Laura Smith

Copywriter and Strategist

Laura’s expertise extends from advertising and public relations to trade and consumer journalism, with clients including Steinway & Sons, Whataburger, CSX Transportation, and Merial Pharmaceuticals. Her writing has received both regional and national recognition, including the prestigious Gold Addy award from the Jacksonville Marketing and Advertising Club. A recognized marketing consultant, Laura has also taught writing at The University of North Florida and Flagler College. She is the author of two novels, and her fiction has received national and international acclaim.

Louie Preysz

Creative Director

As president and creative director of LPI Design, Louie Preysz brings his 25 years of experience in print and broadcast design into a powerful partnership with Hybrid Design. Louie has been recognized on the local and regional levels for excellence in graphic design with 12 Gold and 10 Silver ADDY’s and a Best of Show Award. He has also been honored with the Florida Magazine Association’s highest regional award, a Charlie, for his work with the Jacksonville Jaguars. Louie has worked with Armor Holdings, the Jacksonville Jaguars, JTA, Lorenz Surgical, and the Super Bowl Host Committee, where he played a key graphics role in luring them to choose Jacksonville as the host city for Super Bowl XXXIX in 2005. Louie graduated from Flagler College in St. Augustine in 1992 with a Bachelor of Arts degree in Graphic Design and a minor in Advertising. He is blessed with two beautiful children.

Tori Ray

Art Director

Tori joined Hybrid Design in 2019. A graduate of Flagler College, she majored in graphic design and minored in art history, and she brings a classic sensibility and intuitive grace to every project she approaches. She is passionate about brand storytelling, photography, and social media strategy. She’s also a consummate art and fashion photographer with an impressive national and international roster of clients. When she’s not at Hybrid? Easy—look for Tori surfing, rock-climbing, or practicing yoga!

Becca Zeno

Graphic Designer

A 2022 graduate of Flagler College with a BA and BFA in Graphic Design and a minor in illustration, Becca joined the Hybrid Design team even before completing her degrees (she’s that good). Organized, creative, and curious, Becca is carving a career in graphic design because she knows it’s an avenue that will allow continual growth and education. She plans to stay on the leading edge of the technologies that guide our industry and brings a special focus on web design to our team. A beach girl at heart, Becca is currently learning to surf (when not snuggling with her dog Babygirl).

Maddie Brobst

Graphic Designer

A portfolio “Best of Show” Award recipient from alma mater Flagler College, Maddie joined Hybrid Design in 2022. She earned a BFA in Graphic Design with a minor in advertising from Flagler and emerged as a leader among her cohort for her creative problem-solving and strategic approach to developing effective design solutions. She is curious about all things design but feels a special affinity for creating brands and visual identities for clients. Born in Florida but raised in Rhode Island, Tennessee, and South Carolina, Maddie moved to St. Augustine in 2018 and—when not dreaming about the mountains—can be found hiking, reading, and playing music.

Meet the Dogs of Hybrid Design

dukeHeadOfSecurity

Duke Head of Security

deputyGrady

Deputy Grady

louieTheGuard

Louie the Guard

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Zuzu Petal Patroller

BaileyTheApprentice

Bailey the Apprentice