Whetstone Chocolates


While it might seem that chocolate is an easy sell, in a tourist community the competition is stiff and attention spans are brief. For Whetstone Chocolates, Hybrid Design developed a solid, easily-recognizable logo and identity design that helps walking and driving visitors find the delectable chocolatier in its three different St. Augustine locations. Whetstone’s in-store design, package design, advertising, signage, and collateral all work together to create a memorable—and delicious—brand.